Development of electronic commerce in Agro-industry
Digital technologies are under active implementation in agro-industrial industry. Currently, agricultural producers are selling their products, equipment and fertilizers and offering their services or exchange on an online platform. The successful experience of the online marketplace created in Kyzylorda region is recommended for the introduction in other regions of Kazakhstan. The online-based platform has established direct links between 600 producers and buyers. Specialists believe that the online marketplace for agricultural products will expand the sales markets and will increase export operations. The online marketplace was launched in the beginning of the year, but specialists continue to improve its functional capacities. In the nearest future, they will launch a mobile application.
MARZHAN OMIRBAYEVA, SENIOR STAFF OF AGRICULTURE DEPARTMENT:
- The online website titled ‘agrosauda.kz’ brings together all agricultural producers and consumers at one informational and commercial domain. Users can find a whole range of agricultural products, including seeds, herbicides, fertilizers and more. The website also features agricultural machinery, as well as the produced agricultural products. The website is currently available in four languages, including Kazakh, Russian, Chinese and English.