INTERNATIONAL YOUNG COUTURIER COMPETITION
The fifth International young couturier competition ‘Zhas Orken’ was held in Almaty. 43 fashion designers from Kazakhstan and near abroad showcased their collections that were appraised by well-known Kazakh, Italian and Russian fashion industry experts. Contestants are university and college students; therefore, as the jury noted, the collections were fresh and blooming as the youthful spring and at the same time indicated a high level of professionalism. The contestants’ collections were assessed by a number of criteria such as novelty, professionalism and collection’s commercial perspective. The competition winner received a Grand Prix, a cash prize for the creation of a new line of clothing.
RAUSHAN ZHILISBAYEVA, DEAN, ALMATY TECHNOLOGICAL UNIVERSITY:
- There are many enterprises that need such sort of ideas and fashion designers. These enterprises are here to sign a contract with promising fashion designers, they offer internship as well.
The competition is a good launch-pad for young fashion designers. Last year contestants launched their brands and started working with large companies.